While the object of blogging is to share information about yourself, your interests and just about anything that pops into your head, sometimes that very thing doesn’t happen. The question is, “What makes a post Freshly Press-able”, which is a highlight page for folks who blog on World Press.
On September 9th, the Daily Post at Word press.com posted this by Cheri Lucas. I think many of the topics covered are very helpful and poignant to the post.
The posts’ basis is what makes a post attractive enough to make the cut that 19 “Pressers” make every day. Cheri Lucas goes onto discuss the strength and confidence in Clare, the writer behind A Little Blog of Books and Other Stuff, does with the recently Freshly Pressed post, “The Rise of eBooks: Evil or Essential?”
Ms. Lucas continues by siting attributes like being blunt and being brief. I quote, ” If you’re presenting two sides of a debate, whether it’s a controversial political issue or a lighthearted discussion on chocolate versus vanilla, pique your reader’s interest immediately in the title. Be bold and brief: use this headline to reveal what your discussion will be about.”
According to Clare, format is as important as content. “A clean, easy-to-follow format is the simplest way to keep a reader happy and engaged with your text until the end. “
Presenting the content information-ally with arguments from both sides with supporting fact and points.
Cheri also liked the way Clare balanced her own personal opinion appearing to be allowing the reader to form their own opinion. “
“Why did this post generate such a healthy, lively discussion? One, the Clare’s take is opinionated but extremely balanced: she presents both sides—as well as a “neutral point” at the end—allowing readers to come to their own conclusions. Two, she ends the post with questions:”
“What do you think? Are you a total convert to e-readers or do you remain devoted to the humble paperback?”
Freshly Press-able found this attribute to be invaluable and intriguing because this is how Ms. Lucas ends her blog post. Another items you might want to consider is making your blog sociable. Socialize it with social networking sites with their plethora of tools available to get new readers and keep the old ones.
In Mike’s blog post, “The Hook” reeled Freshly Pressed in. He posted about toilet paper.
“Recently, we promoted The Frailest Thing to Freshly Pressed with the post “Toilet Paper: A History.” On this blog, Mike writes about technology and how it intersects with culture, philosophy, and even religion. In this post, we especially liked how he breathed life into a seemingly mundane topic—toilet paper.” Such an ingenious way to draw the new reader in and reinvigorate interest with your old readers.
Freshly Pressed goes onto to say:
“One way of improving your own writing is to look at how other blog posts cover topics in which you’re interested. What different devices or distinct perspectives does the author use? If they approach a topic through Door A, try going through Door B. Experiment with an unlikely example. Transform the mundane into something meaningful.”
All readers, bloggers or otherwise read about what they are interested in. If you like sewing, tennis, food, whatever, you are going to find a writer that highlights those topics.
One little item I have learned is it is a better blog when the writer does not rely on images. While I personally like images in a blog, like the review of http://thefrailestthing.com/2012/07/25/toilet-paper-a-history, The toilet paper is not necessary according to the writer. I have to agree with that point to a degree. The depth of the writing and the point brought should carry their own weight and the presence of photos in a blog while “fun”, historically is not an item that is needed.
While I am a new blogger and writer, this is meant to teach me as well as review some of the finer points to blogging and success. I have quoted some of the content to support some of the points I have made and used these three outstanding writers as examples as to what could and should be done to make your blog more attractive to the average reader. Thanks to Cheri Lucas for her review of this most exciting of topics to make other writers better. I strive to be a better writer daily.
~ Michael Jordan